Does anybody remember the Reebok Pump?
Stay with me. I promise I’m going somewhere.
The popular athletic shoe was released in 1989, and featured an internal inflation mechanism that formed around the wearer’s ankle when deployed, ensuring a snug fit and fantastic support. It was as close to custom-fit as mass produced athletic shoes could get.
Wow, wouldn’t it be cool if a company engineered a work boot like that? Well, Ariat sure thought so. Enter the BOA system.
Ariat is the first brand to integrate BOA technology into pull-on boots, providing custom ankle support and enhanced stability for on-the-job protection. Work boots with BOA have a micro-adjustable dial fit system that ensures a precise and secure fit you can adjust on the go. This innovative system replaces traditional laces with strong, lightweight, low-friction lace guides. Originally developed for snowboarding and cycling, the BOA system has expanded into a wide range of footwear applications.
The BOA system is available in many of Ariat’s most popular pull-on styles, including men’s Stumpjumper, Big Rig, and WorkHog XT, along with women’s Riveter. They’re perfect for even the harshest outdoor jobs, including construction, oil and gas exploration, and any tough or uneven environments.
All BOA styles are micro-adjustable with a precision fit. All it takes is the turn of a dial to adjust the boots to fit you perfectly, and can be tightened or loosened throughout a work day. The locked-in fit increases heel-hold for improved efficiency, stability, and control, and helps to distribute pressure evenly across your foot, reducing discomfort. The dial platform is even engineered to release under heavy impact, preventing catastrophic damage in an emergency.
Josh Kinne, footwear specialist and boot truck manager in our Mauldin, SC store, likes the versatility offered by the BOA system.
“They’re great for people who like a relaxing boot but also a firm-fitting boot,” he said.”They’re great for anyone who drives or operates machinery. And the BOA system also comes with a lifetime warranty.”
What truly sets them apart for Josh, though, is the ability to go from one extreme to the other in no time at all.
“I like BOA for the easy adjustability,” he said. “When driving or sitting at a desk, they can be loosened to a relaxed fitting. With the crank of a dial, you can have a tight-fitted boot to do any hard labor in less than a second.”
Dial in your fit - shop Ariat BOA work boots in all Harrison's locations and online.